“McDonald’s is a fun and modern brand and this was a progressive way to turn our packaging into art and support a community where fashion is an expression,” said Biespiel. “We’re proud of the progress we’ve made and initiatives like this are important to our customers who care about the planet,” said Matt Biespiel, senior director of global marketing.Īs part of the new packaging launch, two students from Miami International University of Art and Design were selected to create a couture collection using the new packaging.Ī student duo created an assortment of ‘must-have accessories’ for McDonald’s, including the hat pictured below, by using 50 bags, 72 straws, 22 cups, eight sandwich boxes along with some ‘bling’, including rhinestones and pearls.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |